Case Studies
Every project here started with a problem and ended with real momentum. Explore how I’ve helped brands grow through strategy, design, ads, and systems.
Want results like these?
Milváli Paid Ads Funnel
I took Milváli’s slowest month and turned it into a record quarter. In 90 days, $3.1K in ad spend drove 200+ new appointments and $32K+ in tracked revenue — a consistent 10x+ ROAS (return on ad spend). Hair color. Body waxing. High-intent traffic. This was a fully built revenue engine, designed to scale — and it worked.
Cristophe Newport Beach Ads Funnel
Cristophe Salon needed clarity after relocating. I rebuilt their Google Ads system, optimized the site for bookings, and added full tracking. In ~90 days, $2.5K in spend drove 80–120 new appointments and an estimated $16K–$24K in revenue, without discounts.
Local Getaways Audience Growth
Local Getaways wanted long-term audience ownership, not quick wins. I built a paid growth system that turned traffic into assets — social followers and email subscribers they control. Across multiple campaigns, we added 1,500+ combined followers and subscribers, creating a compounding audience engine designed for future partnerships and scale.
The Dapper Dog Paid Ads Funnel
I helped a first-year boutique grooming salon turn search intent into booked appointments. Over five months, $3.05K in ad spend generated an estimated $14.5K–$22K in revenue, a 4.8x–7.3x ROAS using conservative tracking. Calm brand messaging, high-intent traffic, and a Google Ads system designed for real-world local growth.
Website Builds
From local businesses to startups, I’ve helped brands turn blank screens into revenue-ready platforms. Here’s a look at some of the websites I’ve built — each crafted with strategy, copy, and clean design.
Fused Electric
From zero to fully online. I designed and built the entire site for this local electrician, including all copy, layout, and even Google Business integration. Now Fused Electric has a digital presence that builds trust and books clients.
Wire & Stone
A full rebrand for a faith-based jewelry company. I rewrote every product description, redesigned the entire site, and gave the brand a clean, conversion-focused feel that speaks to its target audience.
The Vern Glenn Invitational
A luxury rebrand for a legacy event. I worked closely with Vern (my dad) to elevate his tournament’s online presence — building a premium site, writing all the copy, designing the new logo, and giving the VGI brand a bold, professional edge.
Keepsake
For this family planning startup, I collaborated with founders and devs to help them launch with confidence. I advised on copy, layout, and UX across three pages — making sure their message landed clearly and their brand looked dialed-in from day one.
Graphic Design
From brand colors to print-ready collateral, I’ve helped clients bring their vision to life through clean, intentional design. Here are a few projects where I crafted visual assets that elevated both brand perception and client confidence.
Milváli Salon & Cosmetics
Refreshed Milváli’s visual identity with a modern, upscale feel — redesigning their business cards and brochure to match the new direction of the brand.
Vern Glenn Invitational
Redesigned the VGI logo, built a full color palette, and created flyers for attendees and sponsors — all to elevate the tournament’s visual identity alongside the new site.
Let’s Build Something That Moves the Needle
You’ve seen the work. Now let’s talk about what we can create for your business.
Whether you know exactly what you need — or just know you’re ready to grow — I’m here to help you figure it out.